Comments Sought on Superimposed Text in DTC Promos

Federal Register Notice: FDA is seeking public comment on research entitled “Superimposed Text in Direct-to-Consumer Promotion of Prescription Drugs.” This study will examine how the size and presentation of superimposed text (supers) influences the comprehension of direct-to-consumer television advertisements for prescription drugs. Comments should be submitted by 5/9. To view this notice, click here.

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