FDA Opens New Staff Recruitment, Retention Campaign
FDA is launching a new public campaign focused on “recruiting skilled and dedicated employees who want to help FDA advance its public health mission.” The campaign includes print ads at rail stations, in rail cars, and on buses in the D.C. area. The campaign uses a new graphic and slogan — “You want to make a difference. FDA wants to hire you.” The agency says the graphic and slogan will now be the unified brand for all recruitment materials. The effort also includes increased social media exposure.