Glaxo Resuming Some Doctor Payments

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GlaxoSmithKline says it is revising its policy on working with healthcare professionals to allow payments to some doctors who promote company products. “This policy update is being made to ensure we continue to operate responsibly and improve how we help prescribers to understand new data and clinical experience with our innovative products, so they can deliver better outcomes for patients,” a company statement says.

Reuters says the announcement reverses a policy adopted in 2013 when GSK was the first company to ban such payments following industry-wide sales practice scandals. Other companies failed to follow suit, the news service says, leaving GSK at a competitive disadvantage.

According to the company statement, the new policy covers a select number of innovative products in a limited number of countries and only during restricted time periods in a product’s lifecycle. Under the policy, in certain circumstances GSK will: 

  •          make payments to global expert practitioners who speak about the new science behind GSK innovative products, their associated diseases, and clinical practice in promotional settings;
  •          pay reasonable travel costs (except in the U.S.) for a healthcare professional to attend a GSK-organized standalone meeting to learn about data and clinical experience; and
  •          directly pay registration fees for healthcare professionals to attend remote congress webinars/webcasts, while continuing to not sponsor healthcare professionals to attend local and international conferences.

The company says it will expand its reporting of payments to individual healthcare professionals as part of its commitment to transparency and responsible disclosure.

A source told Reuters that overall the total payments under the new policy are expected to be significantly below pre-2013 levels.

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