Guide on Submitting Promo Labeling/Ad Materials

FDA has published a final guidance entitled “Providing Regulatory Submissions in Electronic and Non-Electronic Format — Promotional Labeling and Advertising Materials for Human Prescription Drugs.” The document describes various types of promotional material regulatory submissions, and specific recommendations for the content and format for such submissions in paper copy and electronic format, including how to submit them electronically. FDA says that after 24 months the guidance is issued, it will require that specific promotional materials be submitted in electronic format.

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