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# Guide on Tobacco Product Perception/Intention Studies
- URL: https://www.fdaweb.com/guide-on-tobacco-product-perception-intention-studies/
- Published: 2020-10-28T12:00:00.000Z
- Updated: 2026-09-14T16:34:16.000Z
- Author: David McFarland
- Tags: FDA Policy/General, #legacy-id-D5147975

*Federal Register* notice: FDA has made available a draft guidance entitled *Tobacco Products: Principles for Designing and Conducting Tobacco Product Perception and Intention Studies*. The document provides information intended to assist applicants design and conduct such studies that may be submitted as part of a modified risk tobacco product application, a premarket tobacco product application, or a substantial equivalence report. To view the notice, click [here](https://www.govinfo.gov/content/pkg/FR-2020-10-28/pdf/2020-23840.pdf?ref=fdaweb.com).